Australian SMEs Urged To Include WeChat In Social Media Mix

In this article, Australian SMEs are encouraged to use Chinese app WeChat as part of their social media strategy. According to Mr. David Thomas, founder and president of the Australia China SME Association, “WeChat is growing in use and if Australian businesses want to ensure their brand and products achieve full reach across the market space and capture the spending dollars of visitors, as well as those living in Australia who use the app, they need to include WeChat in their marketing mix.”

David Thomas is also a member of the ACFEA Board.

Please click on the link to see the full article by Sam Varghese: https://www.itwire.com/strategy/84756-australian-smes-urged-to-include-wechat-in-social-media-mix.html